Hi Reader, Quick note — tomorrow’s the day. I’m teaching the next AMPLIFY YOU™ workshop: Build Your Authentic Voice Scribe Skill. Your Personal Scribe can capture your real voice, expertise, point of view, and preferences. But on its own, it’s still a document you may have to upload, paste, or reintroduce when you start somewhere new. Tomorrow, we take the next step. We’ll look inside the anatomy of an AI Skill and turn that Personal Scribe into a more reusable system — with clear...
about 6 hours ago • 1 min read
🎧 This Week’s Podcast Episode Is Live ✨ Inside This Week’s Pause 🎧 The Episode: A conversation with Junaid Ahmed, founder of PodGlue, about using technology to deepen relationships, build community, and amplify human connection. 🧠Explore: Amplify You™ Club — practical AI skills, monthly support, and accountability for solopreneurs ready to use AI more confidently in their business. Founding rate extended through August. What Happens After The Conversation Ends? This week, I’m joined by my...
2 days ago • 3 min read
Hi Reader, I trained Claude on my own voice — years of writing, my actual tone. Last week I reread a paragraph it helped me draft, and it sounded like me. Technically. For a second I couldn't tell if that should relieve me or unsettle me. Here's the short answer, since you're busy: using AI heavily doesn't dilute your authorship. It only stops being yours the moment you stop holding the vision and the truth-check yourself. Hand off the drafting, the research, the polish — fine. Hand off the...
6 days ago • 1 min read
Hi Reader, I haven't had a Red Bull in over 25 years. Barely had it then — one can, maybe two, and it made me so anxious I never touched it again. But if I did drink it now, I imagine it would feel a lot like AI does on a good day — that little jolt where suddenly you have wings you didn't have twenty minutes ago, wings I need as a solopreneur building her signal as the authority in her own niche, alone, one AI tool at a time. Meditation gave me my soul back. AI, on its good days, gives me...
13 days ago • 1 min read
Hi Reader, Quick note — tomorrow's the day. I'm running my first-ever live workshop: Build Your Personal Scribe. In 90 minutes, we build an AI trained on your voice — faster writing that still sounds unmistakably like you. You bring your real writing. We build it live. You leave with a working system you can use that same afternoon. Friday, Sept 11 · 11 AM PT · Zoom · $44 — small group, replay included. Save My Seat -> Come build the fix with me. 🦋 — Shilpa Save My Seat -> Amplify You™...
14 days ago • 1 min read
Hi Reader, In the last letter, I named one of AI's quiet traps: it can extend the finish line. Ask for help with a course, and suddenly you have more modules, more bonuses, more launch ideas — and more reasons to believe you can't begin yet. Here's the part I didn't say yet: AI can create a second version of that same problem after you begin. Once something's live, it can help you generate more posts, more emails, more repurposing plans, more things to maintain. The finish line doesn't...
20 days ago • 1 min read
Hi Reader, Have you noticed it creeping in? You use AI to help you write, and what comes back is… fine. Polished. Competent. But somehow it doesn't sound like you anymore — it sounds like every other founder's post. That quiet drift is real, and it has a name: your authentic voice slowly getting averaged away by a tool that's very good at sounding like everyone. I wrote something to help you not just protect it, but authentically amplify it. It's free, it's live on my site, and it's yours to...
22 days ago • 1 min read
🎧 This Week’s Podcast Episode Is Live ✨ Inside This Week’s Pause 🎧 The Episode: A short solo reflection with host Shilpa Lewis bringing together August’s three lenses—clarity, listening, and the critical eye—to ask what we consciously choose to amplify when AI can do so much. 🌟 Spotlight Guest: Paul Culshaw — strategic advisor and mentor exploring what it means to become clearly recognisable for your real expertise in the age of AI. 🧠Explore: Amplify You™ Club — practical AI skills, monthly...
24 days ago • 3 min read
Hi Reader, It's been over two years since I completed Amy Porterfield's intensive training on developing an online course. Amy Toscano was in my cohort — mother of five, not counting the "step" ones she shows up for daily — and we've stayed connected ever since, through my own work in AI strategy. For Amy, the dream has always been an evergreen course. Something built once, taught once, that keeps serving people long after the work of creating it is done. The course still isn't finished. But...
27 days ago • 1 min read