Hi Reader, In the last letter, I named one of AI's quiet traps: it can extend the finish line. Ask for help with a course, and suddenly you have more modules, more bonuses, more launch ideas — and more reasons to believe you can't begin yet. Here's the part I didn't say yet: AI can create a second version of that same problem after you begin. Once something's live, it can help you generate more posts, more emails, more repurposing plans, more things to maintain. The finish line doesn't...
about 14 hours ago • 1 min read
🎧 This Week’s Podcast Episode Is Live ✨ Inside This Week’s Pause 🎧 The Episode: A short solo reflection with host Shilpa Lewis bringing together August’s three lenses—clarity, listening, and the critical eye—to ask what we consciously choose to amplify when AI can do so much. 🌟 Spotlight Guest: Paul Culshaw — strategic advisor and mentor exploring what it means to become clearly recognisable for your real expertise in the age of AI. 🧠Explore: Amplify You™ Club — practical AI skills, monthly...
5 days ago • 3 min read
Hi Reader, It's been over two years since I completed Amy Porterfield's intensive training on developing an online course. Amy Toscano was in my cohort — mother of five, not counting the "step" ones she shows up for daily — and we've stayed connected ever since, through my own work in AI strategy. For Amy, the dream has always been an evergreen course. Something built once, taught once, that keeps serving people long after the work of creating it is done. The course still isn't finished. But...
8 days ago • 1 min read
Hi Reader, I was sitting on a couch overlooking San Francisco — the Fairmont perched on the hill to my left, Oracle Park and the far-off edge of the bridge along the bay to my right — practicing my non-negotiable. Broken sleep. On edge. Practicing anyway. Months earlier, we'd planned this trip — our only micro-vacation in years. Days before we left, my father was transferred from the hospital to a nursing recovery facility. I tracked his medications by hand, in notes, while still holding...
15 days ago • 1 min read
🎧 This Week’s Podcast Episode Is Live ✨ Inside This Week’s Pause 🎧 The Episode: A two-part conversation with artist Bosko Hrnjak exploring what AI can discern — and what only humans can embody. 🌟 Spotlight Guest: Paul Culshaw — strategic advisor and mentor exploring what it means to become clearly recognisable for your real expertise in the age of AI. 🧠Explore: Amplify You™ Club — practical AI skills, monthly support, and accountability for solopreneurs ready to use AI more confidently in...
18 days ago • 3 min read
Hi Reader, Last week I was auditing a client's website and whole ecosystem — the lens was simple: how do we elevate the audiobook tied to her brand? And what struck me was how much is already there. Chef. Artist. Author. Podcast host. A voice you don't forget, and a message she's lived for decades: mindful meals, sustainable living. All of it real. All of it hers. Just living in different corners, not quite pointing at one another. And somewhere in that audit it clicked: her brilliance...
22 days ago • 1 min read
🎧 This Week’s Podcast Episode Is Live ✨ Inside This Week’s Pause 🎧 The Episode: What happens to human creativity when AI can make the music — and why embodied listening may help us recognize what is genuinely ours to express. 🌟 Spotlight Guest: Paul Culshaw — strategic advisor and mentor exploring what it means to become clearly recognisable for your real expertise in the age of AI. 🧠Explore: Amplify You™ Club — practical AI skills, monthly support, and accountability for solopreneurs ready...
25 days ago • 3 min read
Hi Reader, Right now, as I write this, I have five browser windows open. Two or three ChatGPT threads. Claude in one of them — while Claude Desktop runs beside it. Perplexity in another. NotebookLM, now Gemini's. And Gemini itself, my buddy for images. I know how that looks. A meditation teacher, no less — I coach the pause for a living, and my screen looks like a cockpit. But every one of those windows has a job. Claude is my writer. ChatGPT handles routine production. Perplexity does the...
29 days ago • 1 min read
🎧 This Week’s Podcast Episode Is Live ✨ Inside This Week’s Pause 🎧 The Episode: Why authentic experts often remain invisible — and how clearer signals of expertise help both people and AI recognize your work. 🌟 Spotlight Guest: Paul Culshaw — strategic advisor and mentor exploring what it means to become clearly recognisable for your real expertise in the age of AI. 🧠Explore: Founder’s Compass™ — a reflection app to reconnect with your why during pivots and transitions. The Legibility Gap...
about 1 month ago • 4 min read